#MSF #DonDeReunion: a very innovative approach to communication and fundraising

When it comes to raise funds from private companies for charities, one of the most difficult things is to get to talk with the right people in the right companies. To overcome this obstacle MSF – Medecins Sans Frontieres has launched a very innovative campaign: #DonDeReunion – Donate a business meeting with a company executives to MSF, here is the website. I am looking forward to see the results of this campaign!

Here is an article – in french – about the campaign


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Analyst and lecturer of Middle East politics, security and new media, he has also a significant experience as consultant on strategic communication for NGOs and communication agencies. From 2003 to 2010 he has co-ordinated the research unit on politics and security in the Muslim World of Italy’s main private news agency, Aki - Adnkronos International. He has published numerous journalistic articles, video reports and academic essays about Middle Eastern politics and the production of Islamic discourse on the Internet. Ermete Mariani holds a master degree in Arabic Language and Civilization from the University of Venice, and Comparative Politics of the Arab and Muslim World from the Institut d’Études Politiques in Paris.

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